With more and more of the big retailers starting seriously to improve the connection between their bricks and mortar stores and their online stores, now Is the perfect time for small and medium sized retailers to take advantage of the work the big retailers are doing promoting the customer omni-channel experience.
INCREASED USE OF MOBILE DEVICES IN STORE
Consumers are already getting used to using their mobile devices in store and soon will come to expect to be able to do so to get more information, search for different product options or even make a purchase after they have left the store. These are just a few of the ways stores can greatly improve their omni-channel customer experience.
THE CHALLENGE TO RETAILERS
The challenge facing retailers of all sizes will be weighing up the cost benefits of creating smartphone web solutions against the increased sales that they bring. In many cases it is true to say that the cost of developing a bespoke solution far outweighs the potential gains.
An ideal way to combat that is to use a platform such as Scan&Get that enables retailers to very quickly take advantage of a growing range of on-line capabilities on a pay as you go basis. For the most part only actually having a cost when a confirmed sales is received.
SOME SCAN&GET FUNCTIONS
- Click & collect
- InPost locker delivery
- Out of stock reserve options
- SMS Marketing tools
- QR code tools for promoting individual products
- QR code tools for promoting multiple products
Call us on 0800 999 2363 or email email@example.com to find out how Scan&Get can quickLy and easily kick-start your customer omni-channel experience.